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US Samzap expands cryptocurrency investment limit to 37 billion yen, adding approval for 6 tokens including XRP and DOGE.
On the 17th, Samzap Media Corporation, listed on the NASDAQ, announced in a board meeting the decision to expand its cryptocurrency investment allocation to a maximum of $250 million (37 billion yen). In addition to Bitcoin, it will add six new investment targets: Ethereum, Solana (SOL), XRP, Dogecoin (DOGE), Litecoin, and the stablecoin USDC.
The company is an ad tech firm operating in the social media marketing industry and runs the flagship Samzap platform. It provides an app that allows consumers to post on advertisers' accounts on platforms like Instagram and earn cash rewards, as well as a programmatic advertising dashboard.
This decision is a follow-up to the investment strategy expansion approved on July 9, which expands the existing strategy that allows holding up to 90% of liquid assets in Bitcoin. As of July 8, the company holds 19.106 BTC.
CEO Robert Steele stated, "Amid the trend of cryptocurrency-friendly policies and regulatory clarity from the U.S. federal government, Samzap will remain at the forefront of transformative technology." He mentioned that through portfolio diversification, they aim to gain broad exposure to the overall market and maximize shareholder value.
The company reported a net loss of $2.2 million against a revenue of $151 in the first quarter of this year, but its stock price has increased by 187.88% year-to-date. It has also been revealed that Donald Trump Jr. holds 350,000 shares of the company, worth approximately $4 million.